We are dedicated to your success and growth! Every organization we work with is different, each with a unique set of objectives, issues, market conditions, processes and personalities. We will work closely with you to determine the most suitable research program and customize the methodology and approach to meet your objectives, needs and budget.
Cohesium’s approach for a full-scale research program is listed in the flow chart below. We will manage the whole research process, keeping you abreast of our progress every step of the way and consulting with you at key points. However, if this is not needed by your organization, Cohesium can assist you with specific phases of the research process, providing as much guidance as your organization requires to achieve your research objectives.
Cohesium offers survey instrument design consultation services standard to all clients. Applying our combined 40+ years of market research experience and expertise, we will design a highly applicable custom questionnaire that will yield sound and valid data. Alternatively, if you have a survey instrument that has been designed and/or used as part of a tracking program, Cohesium will review the existing questionnaire to assure for validity, reliability and bias reduction. Keeping in mind your survey objectives, we will identify any changes we believe will improve the tracking survey.